Proven Results
Case Studies That Speak Volumes
Real strategies. Real numbers. Real transformations. See how we have helped brands across industries achieve extraordinary results.
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Brands Elevated
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Media Placements
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Media Impressions
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Years of Results
From Unknown to TechCrunch in 90 Days
340%
Organic Traffic Increase
12
Media Placements (DA 80+)
$1.5M
Seed Round Secured
4.2M
Media Impressions
The Challenge
A pre-revenue SaaS startup needed to establish credibility before their Series A fundraise. With no media presence and zero brand recognition, investors were passing on meetings.
Our Strategy
Developed founder thought leadership narrative around AI in healthcare
Pitched to 45 tech journalists with personalized angles
Created SEO-optimized landing pages targeting investor-search keywords
Built a PR media kit with professional headshots, bios, and data sheets
Coordinated podcast tour across 8 industry shows
Penguins PR transformed our visibility overnight. The TechCrunch feature alone generated 50+ inbound investor inquiries. We closed our seed round 3 weeks ahead of schedule.
Founder & CEO
SaaS Startup
Personal Brand to $2.3M in Additional Listings
52%
Increase in Listing Inquiries
$2.3M
Additional Listings Closed
#1
Google Rank for Target Keywords
8x
ROI on PR Investment
The Challenge
A top-producing real estate agent in a competitive luxury market was losing listings to agents with stronger online presences. Despite 15 years of experience, their digital footprint was minimal.
Our Strategy
Built a premium personal brand website with market reports and listings showcase
Secured features in Forbes Real Estate Council and local business journals
Implemented local SEO strategy targeting high-value neighborhood keywords
Set up automated CRM with instant lead response and nurture sequences
Produced bi-weekly market update video series for social media
My entire business changed after working with Penguins PR. Sellers now come to me because they saw my Forbes feature. My close rate went from 30% to 65% because prospects already trust me before the first meeting.
Top-Producing Agent
Luxury Real Estate
10K Followers to Fully Booked in 90 Days
10K
New Instagram Followers
340%
Application Rate Increase
$180K
Revenue in First Quarter
3x
Lead Conversion Rate
The Challenge
An online fitness coach with a small social following was struggling to fill their premium coaching program ($5,000/client). Paid ads were generating leads but conversion rates were under 2%.
Our Strategy
Positioned coach as a transformation specialist with before/after case studies
Landed features in Men's Health, Shape, and 6 fitness podcasts
Built personal brand site with client results gallery and booking system
Created SEO content targeting high-intent fitness coaching keywords
Designed automated application funnel with qualification questions
I went from chasing clients to having a waitlist. The podcast tour and Mens Health feature gave me instant credibility that no amount of social media posting could match.
Certified Fitness Coach
Online Coaching
3x ROAS Improvement Through PR-Driven Trust
3x
Return on Ad Spend
62%
Lower Customer Acquisition Cost
28
Media Placements
890%
Organic Search Growth
The Challenge
A direct-to-consumer skincare brand was spending $50K/month on ads with declining returns. Customer acquisition cost had tripled in 12 months. Trust was the missing ingredient.
Our Strategy
Secured product features in Allure, Byrdie, and 15 beauty blogs
Built a press page showcasing all media mentions with as-featured-in badges
Created influencer seeding program with 25 micro-influencers
Optimized product pages with PR social proof and review widgets
Retargeted ad audiences with creative featuring media placement logos
Adding 'As Featured in Allure' to our ads changed everything. Our click-through rate doubled and our conversion rate nearly tripled. PR is now our biggest competitive advantage.
Co-Founder
DTC Skincare Brand
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